Why Corcoran? We're glad you asked.
Our brand is centered around the idea of “Live Who You Are,” empowering agents to put their clients at the center of the real estate process and find homes that match their hearts. Guided by that same philosophy, our franchisee suite of services offers purpose-built tools, learning resources, and marketing services to help affiliated agents deliver unparalleled client service.
A results-driven digital presence.
A results-driven digital presence.
As a Corcoran affiliate, your listings will be displayed on corcoran.com—it’s one of the country’s most-visited real estate websites, with nearly 10 million hits annually. Our site’s beautiful interface offers a customized experience for buyers, sellers, and renters to engage with content, connect with agents, and more.
Franchisees benefit from advanced digital marketing efforts to promote the brand, and select listings in each market we serve, through a proprietary formula of paid search, retargeting campaigns, and search engine optimization.
The Corcoran marketing experience
We empower affiliates and agents with high-quality digital and print marketing initiatives that help to win business.
Superior advertising.
Well practiced.
A human touch.
Digital leaders.
Technology that engages and inspires.
From pitching clients to promoting the highest-profile properties, we’ve built a flexible marketing and technology framework to help our affiliates grow and win business. Our consumer-focused product suite is built on an open architecture data platform, allowing affiliates to use and integrate the digital tools best suited for their local needs.
Industry-leading tools for agents and brokers.
MyCorcoran was developed as a unique digital experience that connects the brand, franchisees, and affiliated agents through a single portal, providing access to all franchisee resources including their integrated listing systems, technology platforms, brokerage services, and affiliate communications. At the heart of MyCorcoran is Marketing Center, a powerful, easy-to-use platform that allows franchisees and affiliated agents to create promotional materials on demand—it’s jam-packed with customizable, high-impact digital and print tools to promote your properties and yourself.
Developing the best agents in real estate.
Developing the best agents in real estate.
Join the Corcoran family.
When you become a Corcoran franchisee, you’ll get more than a name: You'll be part of the Realogy family, a global franchisor of some of the most recognized brands in the real estate industry, including the nation's largest owned and operated residential real estate brokerage. You’ll have insider access to Corcoran preDev, predevelopment consulting services available exclusively to Corcoran affiliates, along with Corcoran Perks—a special program that offers 40+ strategic relationships to support your business with preferred pricing and valuable discounts, as well as branded products and services.
