Benefits
Why Corcoran? We're glad you asked.
Our brand is centered around the idea of “Live Who You Are,” empowering agents to put their clients at the center of the real estate process and find homes that match their hearts. Guided by that same philosophy, our franchisee suite of services offers purpose-built tools, learning resources, and marketing services to help affiliated agents deliver unparalleled client service.
A results-driven digital presence.
A results-driven digital presence.
As a Corcoran franchisee, your listings will be displayed on corcoran.com, one of the country’s most visited real estate websites with nearly 10 million visits annually. Our website creates a customized experience and beautiful interface for buyers, sellers, and renters to engage with content and connect with affiliated agents.
Franchisees benefit from advanced digital marketing efforts to promote the brand, as well as select listings in each market we serve, through a proprietary formula of paid search, retargeting campaigns, and search engine optimization.
The Corcoran marketing experience
We empower affiliates and agents with high-quality digital and print marketing initiatives that help to win business.
Superior advertising.
Digital leaders.
Well practiced.
A human touch.
Technology that engages and inspires.
From prospecting for business to presenting to clients and promoting an important property, we’ve built a flexible marketing and technology framework to help our affiliates grow and win business. Our consumer-focused product suite is built on an open architecture data platform, allowing affiliates to use and integrate the digital tools best suited for their local needs.
Industry-leading tools for agents and brokers.
MyCorcoran was developed as a unique digital experience that connects the brand, franchisees, and affiliated agents through a single portal providing access to all franchisee resources including their integrated listing systems, technology platforms, brokerage services, and affiliate communications.
At the heart of MyCorcoran is Marketing Center, a powerful branded portal that allows franchisees and affiliated agents to create promotional marketing materials instantly. Jam-packed with high-impact and easy-to-use tools, the site offers customizable digital and printed content to promote properties, prospect new business, and pitch clients.
Developing the best agents in real estate.
Developing the best agents in real estate.
Join the Corcoran family.
When you become a Corcoran franchisee, you’ll get more than a name. You'll be part of the Realogy family, a global franchisor of some of the most recognized brands in the real estate industry, and includes the nation's largest owned and operated residential real estate brokerage. You’ll have insider access to the Corcoran preDev, predevelopment consulting services available exclusively to Corcoran affiliates. You'll also have access to Corcoran Perks, a special program that offers 40+ strategic relationships to support your business with preferred pricing, valuable discounts, as well as branded products and services.
